Retainers
Netflix UK/Nordics
Netflix’s UK and Nordic always-on social media strategy included lots of relevant, timely and engaging content, coming directly from fan culture. This included everything from memes turned around in minutes, to fun, often interactive Instagram Stories, all the way to snappy, locally-relevant press junkets.
The below is just a handful of 100s of assets created for Netflix UK and Nordics over 3+ years.
Client: Netflix
Agency: We Are Social
Role: Design direction, creative, still and motion
HSBC
Working for HSBC UK on small campaigns contained within a retainer, these animations were posted both as Paid and Organic social ads.
Client: HSBC
Agency: We Are Social
Role: Animation, illustration (Android Pay only)
LEGO Language
This suite of dozens of emoji illustrations were created for the LEGO Life app to allow children to communicate with one another in a safe way, without text. Close attention to detail was needed to faithfully reproduce each LEGO piece, while making them easy to understand at a small size.
Client: LEGO
Agency: We Are Social
Role: Illustration
Activision Blizzard
Originally retained for simple, occasional transcreation/localisation work, I oversaw this team and honed the consistent, fast, and accurate output. This retainer eventually grew to employed 3 full-time artworkers and expanded into creative always-on social media content, employing editorial staff, creatives, content creators, and designers.
